ECONOMIC OUTLOOK FORUM EXPERIENCE

Produced annually by the City of Los Angeles and LA Tourism, the Market Outlook Forum brings together business, tourism, and civic leaders to explore the economic outlook and opportunities shaping the year ahead.

For this edition, the forum was hosted at SoFi Stadium, using one of Los Angeles' most iconic venues as the backdrop for a forward-looking conversation about the region's continued growth and innovation. AOO Events partnered with the City of Los Angeles and LA Tourism to secure the venue while leading the creative design, production, and execution of the event experience.

Built on the 50-yard line, the presentation environment transformed the scale of the stadium into an intimate gathering space where guests surrounded the stage, encouraging engagement and conversation. The result was a clean, modern event that balanced civic leadership, business strategy, and destination storytelling while showcasing one of the world's most advanced entertainment venues.